Pernod Ricard is home to a rich, comprehensive portfolio of Premium International brands covering wines, spirits, non-alcoholic and ready-to-drink. Whatever the moment, the Pernod Ricard House of Brands helps people come together to celebrate and enjoy the convivialité.
Strategic International Brands
These true global heavyweights together account for the highest stare of business and potential, and are the reference brands in their categories:
Prestige brands
These luxury brands are available in iconic outlets around the world. They span all major luxury categories and moments of convivialité.
Specialty Brands
These smaller-scale ‘craft’ products offer a comprehensive, authentic experience in tune with trends and the expectations of discerning consumers.
Wines
Whether it’s shared over a meal or to celebrate a special occasion, wine is increasingly appreciated by a growing variety of consumers around the world.
Strategic Local Brands
With strong roots in specific markets, these brands are remarkable for the fierce loyalty of their customers and are at the heart of occasions around the world, anchoring our company firmly in their territories.
Non-Alcoholic Brands
Our rapidly growing portfolio of non-alcoholic brands and brand extensions reflect increasing demand around the world for new drinking options.
Ready-To-Drink Brands
Offering consumers accessibility, convenience and instant gratification in a convenient, portable format, our ready-to-drink portfolio allows convivialité in any environment.
- Malibu
- Absolut
- Jameson
- Havana Club
- Malfy
- Beefeater
- Kahlua
