Exterior view of The Island, Pernod Ricard's headquarters in Paris, France.

Who we are

Pernod Ricard is a convivial, responsible and successful global wine and spirits group. Number 2 worldwide with a clear ambition to become the leader of our sector, we have one of the most comprehensive portfolio of the industry with 240 premium brands available in over 160 countries.

Our vision

We are unlocking the magic of human connection to grow our business, transform our industry, and make a positive impact on the world. We do this by creating convivialitié. Our ambition is to turn every social interaction into a genuine and friendly experience of sharing.
 
Convivialitié is the glue that binds us together, it allows us to meet our innate human need of connecting with one another. Convivialitié is the force beyond us, one that carries us, an energy that brings us closer together.
 
We crave convivialitié because it is inherent to humanity and a true source of joy. When we are open to meeting people as our most authentic selves and we share convivial moments, our lives become so much brighter and more vibrant!
 
In those moments we become convivialists – a role each and every one of us should embrace.

A consumer centric approach

A consumer-centric approach

Conviviality cannot exist without people, so it follows that consumers are at the core of our long-term strategic model. Understanding changing tastes and consumption patterns ensures we remain consumer centric and true to our purpose. 

Learn more about Our Strategy

Products in Pernod Ricard's portfolio

A premium portfolio

Our portfolio of over 240 brands is one of the most comprehensive on the market, covering every category of wines and spirits. Organised around moments of conviviality, it's designed to offer our consumers the right product at the right time, wherever in the world they are.

Discover our brand portfolio

Mustard between vines

Sustainability & Responsibility

Our 2030 roadmap is named  “Good Times from a Good Place” and is comprised of four pillars, Nurturing Terroir, Valuing People, Circular Making and Responsible Hosting, address all aspects of our business from grain to glass. Each of our pillars sets out ambitious goals and targets to drive innovation, brand differentiation and attract top talent.

Explore our commitments

Alexandre Ricard

Our Leadership Team

Our Board of Directors, Executive Board and Committees ensure that we lead our organisation in an ethical and transparent manner and in the best interests of our stakeholders.

Meet our Leaders

Paul Ricard and Jean Hemard sign a contract at the creation of Pernod Ricard in 1975.

Our History

In 1975 Paul Ricard and Jean Hémard founded Pernod Ricard by merging their two anise-based spirits companies. The two partners set out with shared enthusiasm, creative innovation and an ambitious goal of global leadership.

Learn more about our history

Friends celebrate a toast while having a meal seated at a table in a garden.

Our Role in Society

As an industry leader we are mindful of our influence and so embedded in our business is respect and responsibility for each other, our communities and our planet because we believe there is no conviviality in excess, especially when it comes to drinking.

Find out more

A photograph from Sanja Marušić's series Naturally Committed.

Our Artistic Legacy

Our founder Paul Ricard’s love of creativity and art drove his philanthropy, and we carry on that mission today by supporting artists and artistic creation.

Explore our initiatives

Related pages

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Our Global Presence
Interior view of The Island, Pernod Ricard's headquarters in Paris, France.
Investors
Pernod Ricard Careers
Careers