Responsib’All Day – A day of action for S&R

Case Studies 01/07/2022

Launched in 2011, Responsib’All day reflects the long-term engagement by Pernod Ricard to its terroirs, partners and people. Each year, in all our affiliates across the world, our employees stop their work for a day to dedicate themselves completely to one of the four pillars of the 2030 S&R Roadmap "Good Times From a Good Place".

This event reflects the deeply rooted spirit of convivialité in the Group.

For Alexandre Ricard, CEO of Pernod Ricard, " Our company mission is to unlock the magic of human connection by bringing good times from a good place. Responsib’All Day is a perfect demonstration of how we bring this to life with our employees around the world ".

On June 16, more than 18 500 people dedicated their day to learn, share and making a difference to their communities. This year, the focus was on the protection and restoration of nature and biodiversity. Throughout the world, the Group's affiliates joined forces with local associations and partners to carry out a wide variety of community projects: planting trees in protected nature areas, restoration of urban green spaces, waste collection on beaches and in rivers…

Discover the initiatives carried out by the affiliates for Responsib’All Day 2022 on this interactive map.


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