Martell Blue Swift: an unsuspected taste experience

Article 23/09/2016

A revolution in the Cognac universe has just been launched. Discover Martell Blue Swift a new combination of audacity & excellence, representing the curious spirit that drives the House of Martell for three centuries.

martell-blueswiftThe House of Martell has always proudly conceived disruptive cognacs reinventing standards. Its latest initiative pushes the boundaries still further, introducing Martell Blue Swift, a unique Eau de Vie de Vin made of the world's first Cognac VSOP finished in Kentucky Bourbon casks to offer an unsuspected taste experience while celebrating the House's historic ties with the United States through its 'Born French, Raised American' signature.

 

Combination of audacity & excellence

Finishing the ageing of Martell cognac VSOP in Kentucky Bourbon casks aims to offer unsuspected aromas thanks to its double distillation of exclusively clear wines produces eaux-de-vie of exceptional purity, allowing them to better absorb rich aromatic tones from the bourbon casks. Martell's characteristic notes of candied fruit and plum are enriched, in Martell Blue Swift, with the subtle sweetness of vanilla and toasted oak.

Blue Swift breaks also the Cognac codes with the sleek cylinder of its bottle, recalling the shape of bourbon casks, and the elaborate 'cut glass' detail on its base evoking classic crystal decanters.

martell_bs

Tags

On the same topic

  • Pernod Ricard completes the sale of Mumm Napa sparkling wine activities in the United States and announces the sale of Kenwood, furthering the streamlining of its wine operations in California
    Read more
  • Pernod Ricard confirms discussions with Brown-Forman
    Read more
  • Pernod Ricard and Trinchero in definitive agreement for the sale of Mumm Napa sparkling wines

    Pernod Ricard and Trinchero Family Wine and Spirits are pleased to announce the signing of a definitive agreement to transfer sparkling wines activities in the United States, covering Mumm Sparkling California, Mumm Napa and DVX.

    Read more